DESIGNED FOR ENTREPRENEURS WHO HAVE BIG GOALS TO GET.
You’re not new to business and you're not short on ideas.
And you’re definitely not lacking ambition.
You’ve learned the strategies.
You’ve planned the launches.
You know what should be working by now.
And yet —
You’re still circling the same priorities.
Still hesitating on the work that actually grows the business.
Still spending energy on things that feel productive but don’t move the needle.
Not because you’re lazy.
Not because you’re incapable.
But because no one is holding your follow-through to the same standard as your vision.
You don’t need another course or workshop.
You don’t need another coach who will just talk to you about your thoughts.
You need a strategic partner who:
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Cuts through the noise
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Sees your blind spots
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Challenges your patterns
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Builds the structure that keeps you moving
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And doesn’t let you off the hook when things get uncomfortable
That’s where I come in.
I’m not here to coach you through possibilities.
(At your level, you already know what those are.)
I’m here to make sure those possibilities become reality.
This isn’t support for beginners.
It’s Chief Momentum Officer–level partnership for entrepreneurs who are done stalling and ready to operate at the level they know they’re capable of.
Hi, I’m Jen Laffin —
Chief Momentum Officer for Entrepreneurs |
Master Teacher | Host of The GOAL GETTER GUIDE Podcast
Using my signature Goal Getter Framework™ and Accountability Without the Angst™ system, I'm a Chief Momentum Officer for ambitious entrepreneurs who are done waiting for their success.
Together, we will:
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Turn your plans into consistent, intentional action
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Strengthen your self-trust and self-belief for doing big things
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Identify and dismantle your resistance
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Sustain momentum long after the initial excitement fades
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Move you to the level you want to be at
Working with me is where smart, ambitious business owners stop circling their goals and start operating at the level they know they’re meant for.
My PROVEN Goal Getter Framework™
When you work with me, you’ll master five key pillars:
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Precision Planning – Create clear, doable plans rooted in what actually matters
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Intentional Action – Work smarter, not harder, and create habits that stick
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Accountability Without the Angst™ – Show up for your goals and build your confidence
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Mind Management – Learn how to move through self-doubt, fear, and discomfort
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Self-Trust – Rebuild belief in yourself by becoming someone who does what they say they’ll do
This is where mindset meets movement, and your success becomes reality.
When you know what to do...
but aren't doing it
You know the next step. (You're a planner...You’ve known it for a while.)
But when it’s time to follow through, something happens.
Your momentum stalls.
Decisions linger.
Progress slows to a crawl.
That’s not a motivation problem.
That’s an execution architecture problem.
When nothing is designed to hold your decisions in place, even the smartest business owners drift off plan.
That’s where progress fades, confidence quietly erodes, and your business goals slip farther and farther away.
Which is exactly why you and your business need a Chief Momentum Officer.
Entrepreneurs who work with me experience...
Not just less doubt —
They make confident decisions daily, without stalling, second-guessing, or circling back.
Not just aligned action —
They create predictable, trackable progress that compounds month after month.
Not just better systems —
They build execution infrastructure that holds their goals steady, even when motivation disappears.
Not just support —
They operate with standards, structure, and follow-through that match the level they're meant to play at.
This is the difference between having big business goals and operating like someone who knows they'll reach them -- and it's completely possible for you too.
YOUR BUSINESS'S NEXT LEVEL REQUIRES YOU TO DO SOMETHING DIFFERENT
A Word From My clients
You've heard the saying: 'What got you here, won't get you there', right?
At your next level, what worked for you in the past did its job, but its effectiveness is now diluted.
If you want your business to grow, things must change.
But most struggling entrepreneurs don't realize:
When you’re inside your business every day, it’s hard to see what’s actually slowing you down -- the outdated habits, patterns, ways of thinking, and where you place your priorities.
You’re too close to everything so it's easier to just keep doing what you've always done.
That’s where I come in.
Someone to brainstorm with, bounce ideas off of, see your patterns, explore options with, and nudge you into consistent action.
As your Chief Momentum Officer, I'm the person whose job is to make sure your goals don’t quietly stall out.
My work is about helping you stay in motion when motivation fades, priorities compete, or the work gets uncomfortable.
Your business becomes simpler. Less complicated.
And we focus on the actions that actually move your business forward.
Because real success doesn’t look like doing more.
It looks like:
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Knowing exactly what matters — and doing that
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Trusting yourself to follow through without drama
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Progress that compounds instead of resets
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Making decisions from where you want to go
You don’t need to push harder or try to outwork yourself.
You need a way of operating that supports momentum — even on the hard days.
This is about becoming the kind of business owner who doesn’t just set goals…
but consistently shows up for -- and reaches -- them.
